The advent of digital media and
digital production equipment revolutionized the digital film making industry
over the past decade and a half. Earlier
what was the domain of large scale and specialized film production houses now
became easily accessible to all filmmakers and thus ended up giving them the
freedom and the capability to produce professional quality work at a fraction
of the price it would take large studios to make. This is where the growth of corporate film makers comes from.
Films for corporates were not unheard of in the eras gone by. Many companies
had product or service description movies or videos for various purposes which
were markedly different from the advertisements they used to make.
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